Meet the French Sparkling Rosé Reimagining Celebration

 

In recent years, the way people celebrate has started to shift. What once centred around alcohol is now shaped by balance and intention. And while many new non-alcoholic products have entered the market to meet that moment, few do so with the craftsmanship of BEAU VIVA.

Made in the South of France by winemakers who have spent years perfecting the art of rosé, BEAU VIVA reflects a long-standing commitment to place, process, and taste. It also happens to be non-alcoholic. 


Born in the South of France

BEAU VIVA was developed by Maison Saint Aix, a producer known for crafting premium rosé in the heart of Provence. That context matters, not because it looks good on a label, but because it’s where the winemaking principles behind BEAU VIVA were shaped.

The wine is made from grapes grown in one of the most iconic rosé-producing regions in the world, where long, sunny days and cool nights create ideal growing conditions. Throughout the winemaking process, the team brings the same techniques and terroir that define their delicious rosé to a more inclusive option. 


Quality First, No Compromises

From the start, the team behind BEAU VIVA made one thing clear: this would not be a wine that’s “good for being non-alcoholic.” The team understood that mindful drinking shouldn’t mean sacrificing quality. Every decision, from vineyard to bottle, was made in pursuit of excellence. That pursuit shows.

The base wine is made with the same care and sensory expectations as its alcoholic peers. Winemaker Nicolas Quiles, drawing on his extensive experience in both traditional and non-alcoholic sparkling wine, then employs vacuum distillation to gently extract alcohol while preserving the wine’s aromatic integrity. This method protects the more delicate notes often lost in standard dealcoholization, resulting in a wine that is both complex and refreshing. Importantly, BEAU VIVA contains no artificial ingredients.

On the nose, BEAU VIVA opens with fresh citrus, delicate floral notes, and ripe red berries. The palate follows through with zesty grapefruit, strawberry, and raspberry, underpinned by a lively acidity and fine bubbles that lift each sip. The finish is clean and nuanced, and a true expression of craftsmanship without compromise.


A Modern Reimagination of Celebration

There’s a growing appetite for options that don’t ask drinkers to compromise. BEAU VIVA exists to meet that shift without overexplaining itself. It’s not trying to make a statement. But its presence does say something: that a celebration doesn’t need alcohol to feel complete.

It also meets the moment commercially. Retailers, restaurants, and event hosts are seeking alternatives that don’t just fill a gap, but stand on their own merit. BEAU VIVA provides that: a sparkling wine that doesn’t compromise on aesthetic or flavor. Whether you’re drinking less, not drinking at all, or simply looking for something beautiful to share, this is a bottle that holds up.

Ultimately, BEAU VIVA is not a placeholder. It’s a fully formed expression of what sparkling wine can be when quality is the focus. Born in Provence, shaped by experience, and designed for today, it stands as a quiet revolution in the world of wine. One bottle, many possibilities. And with it, a reminder that the best celebrations are the ones where everyone feels included.

 

BEAU VIVA can be found on beau-viva.com and thezeroproof.com starting in mid-July.

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