The non-alcoholic beverage movement has long been associated with wellness trends, “sober curiosity,” and Gen Z’s shifting relationship to alcohol. In the West, that narrative still holds. But in China, the world’s second-largest economy by GDP and the largest by
When Society De La Rassi introduced its first bottle, a Spanish Chardonnay reimagined as a non-alcoholic sparkling Neue Brut, it made a confident statement: non-alc wine can belong on the top shelf. This wasn’t a startup chasing a trend.
Partner Content: BEAU VIVA In recent years, the way people celebrate has started to shift. What once centred around alcohol is now shaped by balance and intention. And while many new non-alcoholic products have entered the market to meet
For over a century, the prestige of fine wine has rested on aging barrels, coveted terroirs, and the ritual of the pour. But a quiet revolution is unfolding in vineyards from Argentina to Austria: legacy wine producers are entering the
Partner Content: 90+ Cellars With nearly two decades of experience making great wine accessible, 90+ Cellars is now entering a new frontier: non-alcoholic wine. The brand’s move into this fast-growing category is led by Alexandra Shaughnessy, Wine Director, and
Partner Content: Moderato The non-alcoholic wine market may still be small, but it’s clear to all that it’s growing fast. And Moderato, a Paris-based brand founded in 2020, is betting big on becoming the international benchmark for dealcoholized wine.
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